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Head of Marketing Services - Grade 15



Job Details

City:
Dar es Salaam
Job Location:
Tanzania
Contract Type:
Full time
Job category:
Marketing

Company Details

Company industry:
Telecommunications Services
Company Type:
Employer (Private Sector)
No. of Employees:
501-1000

Preferred Candidate

Career level:
Executive (VP, department head, etc.)
Degree:
Master's degree
Minimum years of experience:
More than 7 years

Professional Skills

Language Skills

English, Kiswahili

Job Description

JOB PURPOSE

Develop, lead and implement the strategic plan for all products and services under his/her responsibility;
that contribute to meet Category & MICs revenues and financial targets, usage penetration and consumer satisfaction goals. As part of the Marketing Services Category, you will be implementing regional initiatives coordinated with the Marketing Services Global Category team.

CORE RESPONSIBILITIES

Accountable for the overall performance of his/her category and product related results developing and implementing business plans that achieve category and segment business objectives.

o Optimizing category P&L
o Maximizing penetration and revenue of the category.

Validation of research plan, participates at innovation proposal process.
Preparation of a product/process improvement brief.Validating product category needs from Product/Process brief profile.
Validating product brief profile for product/process improvements.
Defining and validating creative brief, and developing internal and external communication strategy (including communication bulletin and launch event)

Ensure profitability of products by reaching the desired satisfaction of consumer
Guarantee cross-functional cooperation and communication with other stake holders in order to achieve time to market effectiveness and organizational efficiency.Ensure that all processes are aligned with corporate policies.

Position Requirements

QUALIFICATIONS MINIMUM EXPERIENCE

University degree in marketing, communication, engineering and/or business administration.
Preferably an MBA or Master’s Degree
More than 10 years of Managerial experience in managing teams
Focus on cross-functional teams

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About the Company

Tigo is the first cellular network in Tanzania. It started operations in 1994 and is Tanzania’s most affordable and innovative mobile phone operator.
Tigo is part of Millicom International Cellular S.A. (MIC) and provides affordable, widely accessible and readily available prepaid cellular telephony services to more than 30 million customers in 13 emerging markets in Africa and Latin America.

The success of Tigo is based on the "Triple A" strategy which stands for Affordability, Accessibility and Availability. We create a world where mobile services are affordable, accessible and available everywhere and to everyone. This guarantees that our subscribers
experience the best services at the most affordable rates throughout our 26 regions in both Tanzania Mainland and Zanzibar

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